About · Founder · Dallas, TX

From knocking doors to running the whole system.

EBCD is run by Chris Luna — a founder who sold door-to-door before he ever bought an ad, and built every part of this system with his own money before offering it to anyone else.

Chris Luna, founder and CEO of EBCD
Chris LunaFounder & CEO
The storySolar → door-to-door → ads → EBCD

I started in solar, knocking doors. No leads, no CRM, no system — just a clipboard and a hundred doors a day.

I got good enough to build my own door-to-door team, training reps and running territories across several states. Then I taught myself to run ads. Within months I had a virtual sales team closing 30+ solar deals a month with nobody knocking: paid ads, fast follow-up, and a tight sales process replaced everything that used to be manual.

When solar contracted, I didn't start over. I took the ad strategies, the sales systems, and the automation and launched EBCD. I had already proven it worked at scale with my own money — now I run it for other people's businesses.

Today EBCD is a full-stack marketing agency for businesses that sell by appointment, call, or checkout: service providers, coaches and consultants, creators and info products, agencies. We run the offer, the creative, the paid ads, the CRM, a human call center, the weekly report, and the website you own at the end of it. Not vanity metrics. Not lead dumps. Appointments that close.

What we believe

A good business deserves more than a leads vendor. It deserves an operator who has closed deals himself, built the system from scratch, and is accountable for the outcome — not the activity.

How we're different

Same table we show every prospect.

Typical agency
EBCD
Leads
Delivers leads, then disappears.
Manages every lead all the way to the close.
Follow-up
You build the follow-up yourself.
We run it — CRM, SMS, email, and a human call center.
Reporting
Vanity metrics. Reach, clicks, a chart that goes up.
Weekly CPL, booking, show, close and CAC — in plain language.
Scope
One tool: ads.
Full system: ads + creative + CRM + human call center + website.
By the numbers

Only the numbers we can stand behind.

10active clients
1.5–2years — how long clients typically stay
~$30average cost per lead across the portfolio, last 30 days
$7.94cost per lead on our best campaign right now
#1 & #2ranked nationally for our client's brand
Ad spend
$46,635
12 months
Leads
2,049
→ $22.76 per lead
Closes
55
→ booked, confirmed, closed
Sales
$467,500
→ 10× return on ad spend
one local-services client · 12 months · traced to closed sales
Next step

Want to work together?

We take on a limited number of new clients each quarter. If you sell by appointment, call, or checkout and you're ready to run a real system, book a 30-minute strategy call.

Book a strategy call